Texas Woman’s Tea Launch empowers women farmers in Kenya


Women CEOs create Tea Alliance with a mission

New premium organic products also support Houston’s only infant nutrition bank

I am delighted with this project for several reasons. The third is the opportunity to work with another highly regarded, women-owned tea company that is just as passionate about the business as I am. “

– Robin Boykin-UENDURE Tea Company CEO


The drive of a Houston area businesswoman to bring two rare and healthy, high quality “wellness” teas to the states has resulted in a strong alliance between two female CEOs.

Robin Boykin’s UENDURE Tea Company has just launched two organic teas that will ultimately help women farmers in Kenya to feed themselves and their families. These UENDURE premium teas are grown on an organic farm in Nandi Hills Kenya run by Eldo Tea CEO Caroline Tormoi.

The economic needs of the small farmers of Tormoi (less than five acres) are great. According to the Vienna World Poverty Clock, 4.1 million women in Kenya live below the standard poverty line of 1.90 US dollars per day compared to 3.7 million men.
“As a social enterprise in agribusiness that supports farmers, Eldo wants to enable our country’s economic growth. We work with more than three thousand smallholders to meet the highest demands in the most demanding markets, ”said Tormoi.

Boykin is excited that their vision of bringing these new teas to Texas and the United States makes a difference on two continents. ” I have
I have long dreamed of going global with my business and Africa was an easy choice for several reasons: First, to be part of a solution to provide economic support to women farmers in Kenya. Second, to get an exotic and healthy tea from an organic farm of high standards. Finally, the opportunity to work with another highly regarded, women-owned tea company that is just as passionate about the business as I am. “

Eldo Tea, a United Nations recognized, award-winning company, is the sole supplier of these new UENDURE products. One is the Purple Tea trend, the other White Tea Golden Tips. Kenya is one of the world’s largest tea exporters. Purple tea has become extremely popular for its rich exotic color and is considered the “newest” and healthiest tea leaf variety.

“I’m always looking for the next best thing for my (UENDURE) tea customers, and the more I learned about Purple Tea, with its long list of health benefits, I knew it had to be part of our ‘wellness’ arsenal. Teas, ”said Boykin.

UENDURE enjoys the reputation of only offering high quality organic teas. It is also recognized for its commitment to focusing on recycled packaging materials and developing sustainable accessories. The line of sustainable accessories has grown with Boykin’s vision and product line.

About UENDURE Tea Company
The UENDURE Tea Company, headquartered in Sugar Land Texas, was founded in 2016 with just two green teas and two sustainable accessories. Since then, Boykin has taken the company to new heights, expanding it to 17 popular tea blends that are described as delicious by their loyal regulars.

Boykin not only supports the women farmers in Nandi Hills Kenya, but has also been a benefactor for two charities near his home for years.

The LIFE Houston program is the city’s only baby food bank providing infant formula and other basic supplies to mothers and babies. The local Best Buddies Chapter is a highly respected volunteer organization.

Just in time for the holidays, tea lovers will find the new purple and white teas as well as the company’s complete product range on UENDURE.com.

Robin Boykin
UENDURE Tea Company
+1 713-449-3606
[email protected]
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